The short version:
I help businesses make AI actually work.
I built an AI company from scratch, scaled it, and sold it. Every business I talked to had the same question: "We bought the tools. Why isn't anything working?" I fix that.
The Story
Built it. Sold it. Now I help you do it right.
I started in international development, building economic opportunity in coffee farming communities around the world through Road Coffee Co., a specialty coffee business with a social impact mission.
Then I built Latch AI, an AI-powered client retention platform. We helped businesses catch the clients who were quietly slipping away before they left. I scaled it, partnered with a venture studio, got into TechCrunch Disrupt 2026, and sold it to General Magic, a healthcare technology company.
Now I take everything I learned building that company, plus 1,000+ business conversations about what's broken and how to fix it, and help businesses implement AI across their operations. Not just tools. Not just agents. The whole system: workflows, processes, people, and the AI that ties it together.
How I Work
Four things that don't change.
Fix the foundation first
AI on top of broken systems just automates the mess faster. We fix the workflows before we add the technology.
Simple scales
The best AI implementation is the one your team actually uses. If it's too complicated, it's wrong.
You own it when I leave
No dependency. No monthly retainer. When the build is done, the AI keeps running because your team knows how.
Results in week one
Every engagement starts with first fixes your team can act on immediately. No six-month wait for value.
If your systems are broken, AI just automates the mess faster. Fix the foundation first.
The Receipts
Not theory. Not a framework from a course. Real results from real businesses.
Missed revenue identified for a single client in one quarter
Retention growth across an entire book of business in 90 days
Extra appointments recovered in the first 8 weeks that were falling through the cracks
I've worked across healthcare, home services, SaaS, professional services, and more. Every business has different tools. The problems underneath are always the same.
As Featured In
The Other Half
Building something big without breaking yourself to do it.
I created the Five Tanks Framework because I watched founder after founder burn out chasing a version of success that wasn't sustainable. I almost did it myself.
Five Tanks is how I stay in the pocket. It's also how I help the people I work with build businesses that don't require sacrificing everything else that matters.
Explore the Five Tanks- EMEmotional
- MNMental
- SPSpiritual
- RLRelational
- PHPhysical
The Bio
Alisha Esmail
Founder of Latch AI (acquired by General Magic, 2026). Founder of Road Coffee Co. Creator of the Five Tanks Framework. Featured at TechCrunch Disrupt 2026 Startup Battlefield 200.
Alisha comes from an international development background and brings that same energy into everything she builds. She started Road Coffee Co. to create economic opportunity in coffee farming communities around the world. Then she built and sold an AI company. Now she helps businesses implement AI across their operations so they stop wasting money and start seeing results.
Based in Saskatoon, Saskatchewan, Canada.
Ready to make AI work?
Start with an audit. Or a workshop. Or a conversation about what's broken.
See How We Work Together